Yamaha Yard Built - XSR700 Velomacchi

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Yard Built XSR700 “Rural Racer” by Velomacchi

Creator Kevin Murray Fuses American Moto Heritage with Modern Innovation

Located in Hood River, OR, the heart of the mighty Pacific Northwest, Velomacchi was founded in 2015 by Kevin Murray, who spent 15 years designing and developing world-class products for global brands. “VELOMACCHI” was named as a combination of two Italian words: VELOCITA (Velocity) + MACCHINA (Machine), focusing on bringing quality materials, expert craftsmanship, and unique solutions to problems that face riders every day.

The custom XSR700 designed and built by Velomacchi showcases state-of-the-art technology and performance with a flavor of vintage American garage-grown heritage. Every feature of the XSR700 “Rural Racer” is fully customized including front and rear Race Tech suspension, Yoshimura exhaust, and DJI drone technology.

Shun Miyazawa, Yamaha’s Motorcycle Project Manager, is one of the driving forces behind the Yard Built program, working continuously to find external creative forces to collaborate with to keep innovating. “Kevin and I have been friends for some years, primarily based on our mutual respect for the other’s belief in the importance of craftsmanship in the construction of our products,” said Miyazawa. “Yamaha Sport Heritage motorcycles are built based on the ‘Faster Sons’ philosophy, and Velomacchi shares a respect for traditional, timeless design, blended with innovative, cutting-edge technologies to create products that combine the best of both worlds. We have been talking about a heritage-inspired, modernized rural race bike for years. The XSR700 ‘Rural Racer’ represents the heritage-inspired vibe people love, while also delivering 21st-century technology and unrivaled performance.”

Inspired by the riding environment in the Pacific Northwest, the “Rural Racer” project celebrates backroad adventure, rural exploration, and speed. The bike is built around Yamaha’s 689cc cross plane parallel twin engine, renowned for smooth and consistent power delivery, powerful torque, and hard acceleration. The XSR700 “Rural Racer” features a specialized Yoshimura R&D exhaust with a newly designed catalytic converter that allows for more power and lighter weight and is environmentally compliant in all 50-states.

Kevin Murray, Founder of Velomacchi, designed the bike for aggressive backcountry riding in variable weather and demanding terrain. Set in the small town of Hood River, OR, Velomacchi is surrounded by rugged fire roads and imposing hills that make up the Pacific Northwest.

“The XSR700 is truly a new kind of bike,” commented Murray. “Built around the legendary 689cc cross plane parallel twin, the versatility and lightweight flick-ability are its strengths. Riding it feels playful, and it takes no work to slam it down into a corner and point it wherever you need to go. It feels as easily controlled as much smaller bikes.”

Regarding the overall design purpose, Murray continued, “The XSR700 is an excellent platform for Northwest roads. The detachable subframe provides enormous flexibility to tune your bike specifically around your riding style, environment and cargo. Whether commuting during the week or blasting off for a 2,000-mile weekend, the XSR700 gives you the tools to custom build your ride. You can easily strap one of our high-speed duffle bags to the back of it and take off into the woods for a weekend.”

Integrating modern technology in unique ways is a hallmark of the “Rural Racer” project. The bike features drone technology from DJI that includes a drone mount on the fuel tank for rapid overhead deployment. The purpose of the drone is to help in scouting camping spots, analyzing riding stance, and locating riding buddies. The DJI Mavic Pro has a compact airframe, carries a 4K HD video camera, weighs 1.62 pounds, has an 8-mile range, and a max speed of 40 MPH.

The modified rear subframe combines the fender, tail light, turn signals, and license plate holder into one detachable unit for additional carry space when an extra fuel cell, tool roll, and duffle bag are necessary.

Aftermarket suspension leader, Race Tech, hand built the G3-S rear shock and front fork to accommodate aggressive backcountry riding and allow infinite flexibility to tune the ride by weight and environment.

  • Desert Racing Headlamp with modified lo/hi Beam
  • Detachable Rear Subframe to carry extra fuel cel, tools, and duffle
  • Custom Italian wheels with patented tubeless construction
  • Race Tech Gold Valve suspension upgrade in front forks
  • G3-S Custom Rear Shocks by Race Tech
  • Custom leather 3/4 seat with hand cut letters DJI Mavic Pro (4K HD) mounted on fuel tank
  • “Works” custom dual exhaust by Yoshimura R&D

To find out more about Velomacchi, visit: https://www.velomacchi.com/

Builder: Velomacchi
Base Model: XSR700



Custom Dragster by Workhorse Speed Shop
Rural Racer by Velomacchi
Fast Father & Faster Son by Greg Hageman
Apex Rules by Walz Werk
Urban Advantage by Down & Out MC
Orbiter by Maria Riding Company
Hanko by Woodman
8 Dayz by Young Gun Speed Shop
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XS700-R by Café Racer SSpirit
Double Style by Rough Crafts
Otokomae by AD HOC Cafe Racer
Faster Son by Shinya Kimura
Super 7 by JVB-MOTO
XSR700 by Bunker Custom Motorcycles

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Chequered Scrambler by Brat Style

XR9 Carbona by Bottpower
Alter by Dab Motors
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TZ750 Styling by Jeff Palhegyi Designs
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